Happy Valentine’s Day! Or, Single Awareness Day depending on your current relationship status. But, TBH Valentine’s Day is truly the most important day in February. Thank you Leslie Knope. The dating scene has completely changed in the last few years.
We’ve all heard this phrase. Any publicity is good publicity. But is it true? While it can be argued that simply having your business name out there is good for brand awareness, you definitely need to be careful with the associations developed.
I see the same pitfalls each time. We get a new client or prospective client asking us how to rank locally with multiple locations. After all, they only have one domain! How on earth could you associate multiple websites with one domain?
The use of new marketing tools and strategies, coupled with radical market changes, has created an immense impact in today's marketing world. However, the results have not always been pleasing to customers and marketing as a whole.