The Internet is Not a Web
Despite their renown skill and artistry, spiders should not be the role-models for website creators. As good as the pun
Sasha Gelemanovic
March 15, 2021
No Originality? No Problem.
For many reasons, people, especially creatives, have an uneasiness towards the idea of drawing inspiration from the past. We all want to create something that’s never been done before.
Sasha Gelemanovic
November 4, 2020
Most Of The Time, We Are Already There
There is usually immense effort under way in order to create a product, but it is common to find something
Sasha Gelemanovic
March 8, 2019
Customer Retention & The Struggle for Loyalty
Expectations are everything for a brand. Whatever product you output must at least meet or exceed your consumers’ wants and
Sasha Gelemanovic
October 5, 2018
It’s Just Elementary Advertising, My Dear Watson
If you wish to use your skills of deduction, you’ll soon discover that while traditional media (such as print, radio,
Sasha Gelemanovic
April 19, 2018
Pointless over-promotion is making the blockbuster lackluster
Everyone enjoys a rip-roaring summer blockbuster movie, right? It’s the perfect chance to grab some popcorn, and at least for 90 minutes or so, forget about your day-to-day worries and immerse yourself in fantasy, adventure, and excitement.
Sasha Gelemanovic
September 9, 2016
Social Media’s Influence on Politics
Today’s political campaigns are not your grandfather’s campaigns, or even your father’s campaigns. Gone are the days when people had to turn on the nightly news to find out what their favorite candidate was up to that day.
Sasha Gelemanovic
April 27, 2016
