Our writings.

One way to keep your website fresh with new content is by writing blogs. Search engines do not like stale websites, so just like ours, yours should be far from stale. One of the best things you could do is to employ the whole company to write. At that point,  you get a healthy amount of versatility and capture a wider audience.  However, don’t stray too far from who you are.
wadded up paper being thrown into a trashcan full of other wadded up paper

The (Ad) Times…They Are A-Changin

In this digitally-driven world, everything is moving at rapid pace, and advertising is no exception. We advertisers and marketers are

silhouettes of shopper icons with a cellphone, woman, and building

Shopper Marketing Evolved

As we have grown in the marketing industry, we’ve started gaining more and more information about consumers. Data about habits and consumers is continuously collected and in turn, our marketing strategies have become more and more complex.

DecMyRoom Miller Ad Agency volunteer group with Kirk

Miller Cares

This past January, I participated in Dec My Room, a charity designed to brighten up the lives of long-term hospitalized children by decorating their sterile, white rooms with their wildest dreams. My team was assigned a six-year old girl who was obsessed with Frozen. Her name was La’Miyah.

Audi Ad Commercial with girl walking to Audi car

Cashing in on Feminism

Let me start off by saying that this isn’t a lecture about feminism. I’m not here to educate or to

Cartoon silhouettes of people talking through different mediums

Mute rate on Native Pre-roll

So, you finally decided you are going to try this native pre-roll thing. The campaign starts, and you’re cautiously optimistic, but something goes wrong that you hadn’t accounted for.

myth and truth road signs

Common Misconceptions about Your Online Presence

As Miller Ad Agency’s SEO consultant, I get tons of questions and tasks that are based off of incorrect assumptions about how online marketing works. I couldn’t possibly list them all, but here are a few with a reoccurring theme.

Decades Later, Frequency Still A Challenge For Marketers

While much has changed in advertising and media since this concept emerged in the 1930s from the entertainment industry, it’s widely agreed that multiple messages are required to change a consumer’s behavior.

happy faces with finger pointing lines

A New Way to Approach Link Building

I felt like there was a noticeable lack of in depth information and examples for link building on the internet. With that in mind, I am going to go over what I have found works based on some experience, research, and successful execution.

map with push pins

How to Optimize for Multiple Locations

I see the same pitfalls each time. We get a new client or prospective client asking us how to rank locally with multiple locations. After all, they only have one domain! How on earth could you associate multiple websites with one domain?