
The (Ad) Times…They Are A-Changin
In this digitally-driven world, everything is moving at rapid pace, and advertising is no exception. We advertisers and marketers are
In this digitally-driven world, everything is moving at rapid pace, and advertising is no exception. We advertisers and marketers are
It is the end of October. and we are soon to be attacked by an overwhelming number of Pennywise the
The first thing my mentor taught me was the importance of understanding the key roles required in creating a final
So you’ve just graduated from Hogwarts – congratulations! Perhaps you were a brave Gryffindor who spent your life fighting
As we have grown in the marketing industry, we’ve started gaining more and more information about consumers. Data about habits and consumers is continuously collected and in turn, our marketing strategies have become more and more complex.
This past January, I participated in Dec My Room, a charity designed to brighten up the lives of long-term hospitalized children by decorating their sterile, white rooms with their wildest dreams. My team was assigned a six-year old girl who was obsessed with Frozen. Her name was La’Miyah.
Let me start off by saying that this isn’t a lecture about feminism. I’m not here to educate or to
Sometimes the names of products or services we use become so ingrained into our psyche that the brand itself becomes part of our vocabulary…
So, you finally decided you are going to try this native pre-roll thing. The campaign starts, and you’re cautiously optimistic, but something goes wrong that you hadn’t accounted for.
Higher quality leads create efficiency in the sales process, bringing together well informed prospects with salespeople eager to make the sale. So why haven’t we seen more of these?
As Miller Ad Agency’s SEO consultant, I get tons of questions and tasks that are based off of incorrect assumptions about how online marketing works. I couldn’t possibly list them all, but here are a few with a reoccurring theme.
While much has changed in advertising and media since this concept emerged in the 1930s from the entertainment industry, it’s widely agreed that multiple messages are required to change a consumer’s behavior.
I felt like there was a noticeable lack of in depth information and examples for link building on the internet. With that in mind, I am going to go over what I have found works based on some experience, research, and successful execution.
I see the same pitfalls each time. We get a new client or prospective client asking us how to rank locally with multiple locations. After all, they only have one domain! How on earth could you associate multiple websites with one domain?
If you’ve got a good social media following, it might be time to move to the next level in social media marketing. Here are some ways to use contests to jumpstart your sales.
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