Humor Makes the World Go Round
If you are like basically every American right now, you are angry, you are worried, and you are OVER IT. Your job is uncertain or non-existent, your kids are in…
If you are like basically every American right now, you are angry, you are worried, and you are OVER IT. Your job is uncertain or non-existent, your kids are in…
Why have an ad agency place your media? It’s a valid question. Afterall, agencies charge a commission to place your broadcast media. Why not just place directly with the stations…
We’ve all heard this phrase. Any publicity is good publicity. But is it true? While it can be argued that simply having your business name out there is good for brand awareness, you definitely need to be careful with the associations developed.
My mom started this business 35 years ago. Hard to believe. I was 9 years old at the time, and we lived in Lexington, KY. My mother has always been…
Every company wants to be noticed/famous/talked about. Sometimes, however, in their haste to go viral, the campaign can backfire in a big way. Take clothing company, Revolve, for example. They…
When I became a mother to two girls, I became acutely aware of the subtle message so many commercials and toys and clothes were sending to girls.