A strategic thinker and operationally focused, Erik joined the agency in 2009 and has fostered the expansion of the agency capabilities well beyond the traditional creative shop, to include work in the expanding digital space, eCommerce, and artificial intelligence. Prior to joining the Miller Ad Agency, Erik amassed a decade of sales and marketing experience at powerhouse brands like Subaru and Mazda North America where he held national leadership roles. He also brings a business acumen forged in his experience with both Daimler Chrysler and as the managing partner in at one of the largest automotive retailers in the country.
A voracious reader, un unabashed foodie and struggling golfer, Erik is married to his wife of 18 years and lives in Dallas with his two teenage daughters and 3 Rhodesian Ridgebacks. He holds multiple degrees from Baylor University where he attended as a National Merit Scholar. His involvement in the community includes support for organizations like Educational Media Enterprises and Park Cities Baptist Church.
Operational responsibility for full service advertising agency with 30 employees and $25M+ in annual billing.
Engaged new clients on the OEM level including Chrysler, Hyundai and Subaru.
Expanded into new verticals including travel & tourism, municipalities, education, home improvement, and non-profit marketing.
Responsible for all advertising and marketing efforts in the Gulf States Region for Subaru of America. Added discipline to the media buying and creative process at Subaru.
Increased Subaru sales by 42% and market penetration by 55% in the Gulf States Region, vaulting Subaru to the fastest growing brand in the U.S.
Recruited as an industry expert in sales operations, business development and profitbuilding for DaimlerChrysler AG, to engage and consult with retail managers across the country.
Generated maximum return through differentiation in advertising and marketing.
Drove profitability through advanced financial controls for sales operations.