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Thinking Outside the Box - Literally

Thinking Outside the Box - Literally

While most would think of “print” as one of the most outdated forms of communications - flyers, printed newspaper ads, etc., General Motors has found a great visual print tool that reaches a large percentage of the population. 
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The Future of Broadcast TV, Maybe

The Future of Broadcast TV, Maybe

Having the ability to deliver more targeted ads theoretically is a boon for everyone. Advertisers can eliminate the cost of delivering messages to large groups of people who are not their ideal target audience, viewers can receive ads that should be of more interest and relevance to them, and broadcasters can solicit local businesses that may not have had the budget to previously advertise on broadcast TV.
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Lights, Camera, Adapt

Lights, Camera, Adapt

It’s easy enough to come up with the next big idea. Whether it’s inspiration for a small start-up or a global company, these innovators strive to grow success from their game-changing ideas. However, good ideas alone don’t guarantee success (at least not in the long-term). People and society are always changing. The trick for a brand is to adapt their product or business model to these changes. If you don’t, you risk being left behind. An example of this is the rise and fall of MoviePass, a ...
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Not Making A Call is Still Making A Decision

Not Making A Call is Still Making A Decision

Not making a decision IS making a decision. Inaction is action. In football and in advertising, the decision to do nothing doesn’t exist in a vacuum. The decision to do nothing has consequences that are just as real as a decision to do something. The biggest difference between the two is who is in the drivers seat, who you are electing to let drive your business to what you hope is a desired destination. 
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It IS Personal, It's Business

It IS Personal, It's Business

A business can win a customer for life when they go the extra mile to consider what sort of impact a purchase will make on a person or family.
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Football and Advertising a love Affair

Football and Advertising a love Affair

Whether or not it created front of mind awareness or just subliminal messaging for the consumer, brand awareness made a huge appearance.
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The best audience to target with Google Ads

The best audience to target with Google Ads

Embrace the older demographic
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Greenwashing

Greenwashing

Given the choice, a large portion of consumers will choose the greener product. This is what leads corporations to more aggressively push the “green” message through advertising.
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Miller Ad Agency Named A Top Advertising Agency

Miller Ad Agency Named A Top Advertising Agency

Miller Ad Agency is one of the top advertising agencies in Dallas according to Clutch! What’s more, the blog-outlet, Medium, features a Clutch post ranking Miller Ad Agency one of the top 15 ad agencies.
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Reviews Matter

Reviews Matter

Business reviews help set yourself apart from others.
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